Once live, the Ad Campaigns dashboard provides campaign health, insights, and creative performance rankings.
Campaign Health
- Status
- Budget vs. spend
- Daily spend pace
- Timeline and days remaining
- Impressions and clicks
What Each Status Means
Getting Ready
- Draft - You started setting up the campaign but haven't paid yet.
- Generating Creatives - Your ad images or video are being prepared.
- Queued for Launch - Your creative is ready and the campaign is about to be reviewed.
- Pending Review - Your campaign is being reviewed before it can go live.
Running
- Live - Your ads are running.
- Paused - You paused the campaign manually.
Needs Your Attention
- Needs Creative Setup - You need to add or generate ad images or video before this can run.
- Failed - Something went wrong launching or delivering the campaign. Contact support if you see this.
Finished
- Completed - The campaign reached its budget or end date.
- Cancelled - You cancelled the campaign while it was paused.
Metrics
- Impressions - Total ad views.
- Clicks - Total ad link clicks.
- CTR (click-through rate) - Clicks divided by impressions.
- Spend - Delivered ad spend, separate from the checkout service fee.
Insights Feed
The insights feed can show recommendations such as low-budget warnings, creative fatigue alerts, emerging top creative signals, and review reminders.
Creative Leaderboard
Use the creative leaderboard to compare creative variants by clicks, CTR, and impressions, then apply winning patterns to future assets.