How the Ads Wallet Works
Every DropTrack account has an ads wallet that holds ad credit for campaigns. When you pay for an ad campaign, the ad-budget portion is credited to your wallet and allocated to campaign spend over time.
Pricing & Fees
Each ads purchase has two components:
| Component | Amount | Purpose |
|---|---|---|
| Ad Budget | Your selected amount | Applied to campaign delivery |
| Service Fee | 15% of ad budget | Platform, delivery, and analytics operations |
Total charged = Ad Budget + Service Fee.
Example ($100 Budget)
- Ad Budget: $100
- Service Fee: $15
- Total Charged: $115
Pro Bonus: +10% Ad Credit
Pro subscribers receive +10% extra ad credit on purchases.
- $100 purchase becomes $110 in ad spend
- Service fee is still calculated from the selected budget
Adding Funds
You can add funds to a running or paused campaign at any time via Add Funds. Preset options are $50, $100, and $500, with custom amounts also supported. Service fee and Pro bonus rules apply to top-ups as well.
Payment Methods
Payments are processed securely via Braintree. Supported cards include Visa, Mastercard, American Express, and Discover. Charges are one-time per purchase (no recurring subscription billing for ads).
Low Balance Warnings
When available balance drops relative to campaign daily spend, the dashboard shows a low-balance warning so you can top up before delivery pauses.
Label Shared Wallet (Pro Label)
Pro Label accounts can enable a shared ads wallet so artist sub-accounts draw from a single label-level balance. If disabled, each artist manages its own wallet.
Refunds
Purchases are generally non-refundable once delivery starts. If a campaign cannot run due to a platform issue, contact support for case-by-case review.
Transaction History
Your wallet view includes a full ledger of purchases, spend drawdowns, and credits with date and amount details.